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Author: Robert S Kaplan & David P Norton

Publisher: Harvard Business School Publishing
ISBN: 1-59139-690-5
Pages: 302
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Robert S. Kaplan and David P. Norton argue that the responsibility for this critical alignment lies with corporate headquarters. In this book, the authors apply their revolutionary Balanced Scorecard management system to corporate-level strategy, revealing how highly successful enterprises achieve powerful synergies by explicitly defining corporate headquarters' role in setting, coordinating, and overseeing organizational strategy.